Our Story

Our Story

Enjoy an outdoor lifestyle with your family

Founded by Mornington Peninsula (VIC) based 'murfer' (Mum who surfs) Victoria Boag, Frog Orange stands for everything she's passionate about - family, fun and the magic of the outdoors.

A background in Physical Education, combined with a love for the Australian lifestyle was the impetus for this mum of three young girls to launch her family outdoor lifestyle brand. The only way Victoria could take her two older girls (then aged 2 and 3) to the pool safely by herself was to put her baby in the Frog Orange.

The journey started with designing Australia’s first ever wetsuit baby carrier Original Adventurer, safety tested to international standards, back in 2016. It took 10 prototypes, 3 sessions with a baby-wearing consultant and 2 trips to our German owned & managed factory based in Thailand.

Committed to delivering high quality gear, all our wetsuit baby carriers are safety certified to either USA or EU standards (there is no Australian standard for baby carriers).